Zuji is a well-known travel guru for a one-stop reliable travel site, and had gotten itself many trusts awards. This not only builds customer trust but also add on to its reputation. There is also a link on security policy.
To attract more consumers, Zuji came up with a “Petition for $1 Travel Deals Everyday on Zuji”. This not only made them more competitive but also attracts tourists from all over the world.
Confidentiality of customers is important in a B2C website. Zuji met the requirement by including a link on Privacy policy to allow consumers to know how their information will be collected, how it will be used and most importantly, who the information will be shared with. This is necessary in order to gain consumer’s confidence.
